Starting out not long ago as a visual artist, I found it to be creatively very fulfilling. There were many artistic discoveries that helped me find my true self and when it came to my network, some people were supportive and some were not comfortable acknowledging it. A friend once told me, that because art evokes feelings and deep imagination, it can affect those who are not ready to be expressive. So be ready to take criticism and rejection as part of the process.
You may feel all alone in your career as an artist with so many competitions in the market and a product that is undervalued. But here are some of the challenges we face on a regularly basis and even for the professional who may be a lot more established, these are common problems.
1. My Art Is Not Good Enough
Feel like you are not "creative or good enough?" think deeply on what your definition of creative is for you. Do you think that your art is not creative or great enough since it doesn't look as special as some other piece of art you must have compared it with? Or is it because you haven't been doing art for a long time? Whatever it might be - you shouldn't feel that your art isn't creative or good enough, as such art will continually be evolving and getting better as time evolves. The actual remedy to this issue is to simply place your art out there in the marketplace and market it, even though you do not feel it's good or creative enough to sell.
This provides a good learning experience and it will help you accept the reality that art is not designed to be perfect. Though you might view your primary art piece and feel it suck, well that happens to a majority, so accept it and embrace it. If you truly think that your art requires some work, you then should keep practicing and get yourself into more courses that can help you develop further.
2. Nobody Is Purchasing My Art Work
When you feel like nobody is purchasing your artwork, ask yourself if do you have a blueprint to attain the required sales? What channels do you sell from, and what are you doing to ensure those places are generating any income? Are you regularly updating your online store? Are you selling your art works to the right target audience? Are you promoting through social media and are you doing it efficiently? Let's consider each of these following queries further and talk about them individually - for you to reach an ideal solution for this issue you must be willing to find where your problems are and resolve them as quickly as possible.
I personally do not sell my art freely to anyone because there must be value and respect for my creations so finding myself the right buyer is something that is a challenge constantly. You do not want to sell your art to someone for loose change and find that your masterpiece has been left in the basement and is collecting dust. If you are marketing your collections at a more affordable price range then invest in selling reproductions/fine art prints instead.
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